1. Laser Accurate Keyword Research

We conduct a deep dive into your market, reverse ASIN look up your top 10-15 competitors, evaluate the keywords that the competition is generating majority of their sales and "hack" the competitions traffic by evaluating our relative rank for the most important keywords:

Afterwards we create a list of highly relevant high value targets. We ensure each search term is definitely relevant by vetting each target line by line, typing the keyword into the search bar and asking ourselves "If I am the customer, how likely am I to buy our product, when I type in the search term":

Too many agencies waste money by "testing" irrelevant keywords that they assume are relevant.

‍

2. Listing Creation and Indexation

After curating a list of highly relevant keywords for you and clustering them by relevance we create your listings or optimise them, so they include the keyword set in the title, bulletpoints and backend.

Furthermore, we focus on expanding the total amount of keywords your ASIN is being indexed for.

More indexed keywords = More traffic.

Secondly, we track the total amount of keywords your ASINs are ranking for as well as the average PPC and organic keyword rank, so we make sure we are holding us accountable:

Get access to our tracking template here.

‍

3. Strike zone Expansion

We focus on strategically ranking keywords in the "strike zone", meaning pushing relevant keywords that are in the top 10 to top 50 when it comes to organic rank, that we are currently not advertising on: 

‍